Google Ads launched built-in video analytics, giving advertisers a unified view of video performance across all campaign ...

Google research shows ads of the future won’t be placed. They’ll be written live by LLMs, shaped token by token through ...

New reports. Google Search Console Insights has updated the reporting, these updates allow you to quickly see your total ...

Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Specializing in SEO since 2007, and now also focused on Generative Engine Optimization (GEO), helping brands get discovered inside AI-generated answers. Founder & CEO of Angora Media, a ROI-driven ...

Google Ads lets you A/B test broad match keywords within a single Smart Bidding campaign, eliminating the need for duplicated ...

Google’s AI Overviews seem to be slipping in search rankings, opening new chances for SEOs to outrank them and reclaim lost ...

SEOs still bet big on links – despite AI. Costs are up, tactics are shifting, and most say Google can’t spot paid links, ...

The URL Inspection tool reveals more than indexing status. Use it for live testing, debugging canonical conflicts, and more.

What you need to know about Google Ads monthly spending limits, average daily budgets, billed vs. actual cost, and more.

Tap into Reddit’s search power. Use Semrush to track mentions, find content gaps, and grow your brand’s visibility.

Even in AI-driven search, clean URLs support better SEO. Explore how structure, keywords, and canonicalization influence ...