But the random reemergence of Vanilla Ice isn't to launch a new single or unleash a new rap hook that gets stuck in your head for decades, it's to launch the Export Ultra Cold Call Back Service — a ...
Can machine learning enabled bidding minimise the need for manual adjustments and drive better economics for advertisers and developers to create a more streamlined mobile advertising ecosystem?
Special and Howatson+Company were the only agencies to win more than one Gold on the night, but The Monkeys scooped the ...
Campaign 's 2024 Asia-Pacific Agency of the Year awards have drawn the curtain on another year of exceptional creativity and ...
Malkani might be a maverick of his craft as L&K Saatchi & Saatchi's co-CCO by day, but this multifaceted creative is a ...
Consumer goods companies are preparing for a potential slowdown in sales as price-sensitive consumers reduce non-essential ...
As the CEO of MSL APAC and the Publicis Groupe global lead on Samsung, Key discusses the role of PR in brand success and ...
Unlimited access to Campaign Asia-Pacific content* including its archive of 70,000+ articles. No monthly limits! Premium member-only articles & analysis Campaign’s annual APAC Agency Report Cards ...
Spikes Asia, APAC’s most sought-after award for creativity and marketing effectiveness, has revealed its 2025 jury line-up. First-time brands represented on the line-up are Flipkart and ...
Volvo has shortlisted WPP, IPG and Publicis in its global media review. The process is being run by MediaSense and spans a range of markets including the US, UK and China. Mindshare is the incumbent, ...
We decode the new DNA at Dentsu Creative China which ended the year with an impressive award tally including Greater China AOY and Content Marketing Agency of the Year.
Consumer goods companies are preparing for a potential slowdown in sales as price-sensitive consumers reduce non-essential spending.