The latest news in brand marketing and creativity. Tapping into nostalgia is nothing new — both in concept and as a marketing tool. But this week’s crop of brand marketing and creative efforts have ...

The 2025 LGBTQ+ Advertising report’s results indicate that marketers may need to reevaluate how DEI initiatives are conveyed.

It’s no news that this summer’s been a shaky one for brand image: a TikTok exposé accused Skims of poor factory labor conditions in June; a Coldplay concert Jumbotron exposed an affair between data ...

As a US judge prepares to rule on Google’s dominance in search, AI startup Perplexity has stepped forward with a $34.5 ...

In the latest campaign, the slogan “Did someone say King’s Hawaiian?" is what Kallman believes builds off of brand notoriety and positive public perception. “If someone brings up [King’s Hawaiian], ...

The beauty platform, cofounded by YouTube beauty guru Michelle Phan, is on an influencer-studded mission to “challenge ...

The “Moon Derby” attempted to show how much baseball players can mash on the moon. While wearing Adidas cleats, of course.

The PepsiCo-owned root beer brand sponsored the World’s Ugliest Dog Contest and is launching limited-edition cans replacing ...

Accenture Song has named longtime employee Ami Palan its new Americas lead. She succeeds Ndidi Oteh, who will become ...

Before their home game on Monday night against the Connecticut Sun, players on the Golden State Valkyries arrived for morning ...

Mark Read bid farewell to the business on his final shareholder presentation for the company ahead of Cindy Rose’s takeover ...

Brands will be shown how AI large language models, including ChatGPT, Google Gemini and DeepSeek, impact their content.