U.S. soccer is learning more from SheBelieves Cup loss than it would have from a win
A U.S. women's national team loss to a formidable Japan in the SheBelieves Cup final taught a American young squad some ...
TV Tech15h
Study: Women’s Sports Are a Big Win for Advertisers
The EDO study also found that retailers like SKIMS, Fabletics, Bombas, Vuori, and Athleta ranked among the most effective ...
NWSL players to watch: Key performers for every team in 2025
There have been 10 games when a player has notched double-digit shot attempts since 2021. Nine of the 10 were active members of the USWNT. The only exception, and the sole 10-shot firer of 2024, was ...
Business Wire19h
TV Outcomes Report: Women’s Sports Ad Impact Spikes 56% Annually as Retailers Lead Most Effective Advertisers
TV viewership for women’s sports surged 131% in 2024, fueling a 56% year-over-year increase in ad impact, according to a new ...