According an audio announcement from brand marketers Lisa Fleming and Mike DeRienzo, thousands of names were considered, but ...

Versantr has been selected as the new name for the parent company of media assets slated to be spun off from Comcast and NBCU ...

CNBC, MSNBC, Oxygen and Golf Channel, as well as some digital businesses like Fandango and Rotten Tomatoes. Versant will be ...

"It speaks to our adaptability and embraces the opportunity to shape a new, modern media company," CEO Mark Lazarus told ...

Versant, the Comcast-owned company formerly known as SpinCo, has a new programming team. The company has named six executives ...

NBCUniversal and Versant have struck a two year deal that will allow NBCU to sell advertising inventory housed at its sibling ...

Mark Marshall will oversee Versant's sales strategy and revenue, while Tom Winiarski will lead ad sales and monetization ...

Comcast’s SpinCo, which will include USA, MSNBC, CNBC and E!, will be renamed Versant to emphasize corporate versatility and adaptability, the company said.

Even Versant boss Mark Lazarus acknowledges that the new name for Comcast’s cable TV spinoff business may not be everyone’s favorite, per a memo reported on by Deadline: > We would be foolish to ...

VERSANT, Comcast's planned spin-off consisting of select news, sports and entertainment assets, has clinched a two-year deal ...