Traditional metrics can’t capture how campaigns interact. Test for multiplicative and synergistic effects and rethink paid ...

Navin Chaddha, managing director of the 55-year-old Silicon Valley venture firm Mayfield, is betting big on AI's ability to ...

In this episode of "Uncanny Valley," we hear directly from Sahil Lavingia, who published a tell-all blog post about his ...

The Rath Yatra in Puri, celebrating Lord Jagannath and his siblings, presents a unique marketing opportunity. Beyond ...

CreatorDB reports on AI influencers: digital personas reshaping marketing with controlled content, no scandals, and 24/7 ...

I spoke with Ronny Elkayam, COO of Wix, to get his thoughts on the future of the web and what opportunities it will present ...

Today’s consumers – whether at home or on the go – are bombarded with messaging across countless channels. For print ...

Nick Griffin reveals the structural shifts driving Munro’s global growth strategy, from AI and obesity drugs to defence and ...

Four Williamson College of Business Administration students at Youngstown State University have been selected for the John D.

Stress is part of every day, especially when you're juggling deadlines, meetings, and endless to-do lists. And while you can't always eliminate the pressure, by building the right habits and backing ...

Fans of The Alters have been in an uproar following the recent discovery of undisclosed generative AI in the game.

Taco John's is innovating its menu under the leadership of corporate chef Brad Bergaus to attract new consumers while ...