Inc. reported its Q4 2024 earnings, revealing a notable miss in both earnings per share (EPS) and revenue compared to analysts' forecasts. The company posted an EPS of $0.64, falling short of the ...

Some “old school” marketing moves are still relevant—done right, these tactics can still work in the modern age by helping to ...

The free marketing budget templates below will help you create one so you can categorize expenses, plan ahead, and allocate resources without blowing your budget. TechRepublic is able to offer our ...

11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives.

An advocacy group founded by former Vice President Mike Pence launched a six-figure ad campaign Wednesday opposing President Trump’s nomination of Robert F. Kennedy Jr. to lead the Department of ...

A screenplay is the written version of a film or an episode of television. Simple, right? Wrong. Unlike a completed work, such as a novel or a short story, a screenplay is the first in a long ...

After the search giant welcomed more ads from small rivals like Ask.com, Google ad costs for some nonprofits ballooned. By Nico Grant Nico Grant reports on Google and its related companies from ...

Over my years of experience mentoring entrepreneurs and small business owners, I have noticed that customers are paying less and less attention to traditional outbound marketing channels ...

If a producer uses AI to create a script, they must find a WGA member ... ‘Do an episode of ‘CSI,’ I’d watch a dozen CSIs to catch the template — the set of characters, all the dialogue ...

Short-form videos: TikTok’s formula for success In an era where video content reigns supreme, TikTok has mastered the format. TikTok’s native video editing capabilities and diverse ad formats ...