Private equity mogul William Chisholm has agreed to buy the Boston Celtics in a deal that values the NBA’s reigning champions ...

Boston was reportedly sold for a sports-record $6.1 billion on Thursday. That could have a ripple effect around the league.

Converse projects the Thunder's SGA logo over the city of Boston after their win against the Celtics, which clinches a ...

The Boston Celtics are being sold for what would be a record-setting initial valuation of $6.1 billion to a group led by ...

The Grousbeck family stunned the basketball world on Thursday when it was officially announced that they had has sold their ...

Shai Gilgeous-Alexander scored 34 points and then took over the city of Boston with the help of his sneaker sponsor. After ...

After the Oklahoma City Thunder 's 118-112 win over the Boston Celtics, Shai Gilgeous-Alexander left his annual trip to TD ...

Of course, Converse is headquartered in Boston, Massachusetts ... Converse unveiled Gilgeous-Alexander's logo last December, and the NBA MVP candidate debuted his first signature sneaker in ...

Gilgeous-Alexander led the Thunder with 34 points, seven assists and five rebounds as Oklahoma City improved to 54-12. He also leads the NBA in scoring, averaging 32.8 points per game, which is more ...

Gilbert Arenas mocks Shai Gilgeous-Alexander and Converse's marketing strategy, claims people are not aware of who the logo ...