The beverage giant hosted two separate pitches after Publicis resigned its North America media business for PepsiCo.
The beverage major ran two separate reviews; North America was put up for pitch after Publicis stepped away following its PepsiCo win.
Back then, Coca-Cola commercials had a mysterious power.Upbeat music would play from the TV, showing blue skies, a dazzling sun, and young people frolicking on the beach. Happy smiles. Hair blowing in ...
Coca-Cola is experimenting with a new approach to AI-powered marketing. Discover how its Project Fizzion initiative could ...
The Coca-Cola Company today announced the completion of a global marketing operating system review, reaffirming ...
One of the construction experts building the developments shaping Atlanta's future is also finding forgotten items from the ...
Coca-Cola has awarded its North America media account to Omnicom following a review that came down to the holding company and ...
KFC drops Pepsi for Coca-Cola in the U.S. with a “Two Secret Recipes” pitch, reusing the story it gave Mountain Dew Sweet ...
Newcastle United have signed a new multi-year commercial deal with Corpay, Inc. This is the latest in a series of commercial ...
The restaurant occupies a strip center alongside The Yard Milkshake Bar, Tabla Indian, and Pepper Thai, according to ...
Tennis players are often under intense scrutiny, but as the recent case involving Coco Gauff showed, they sometimes have to ...
With over 20 years of experience, Jodie will advance paid's upward trajectory while overseeing the company's entire ...
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