As Cultural Power takes centre stage as M+C Saatchi Group launches new AI-powered diagnostic tool and bold new brand identity ...

Engagement with K-pop on social media in South-east Asia surpasses global averages. Read more at straitstimes.com.

State Farm teams up with Kai Cenat, Pepsi and JetBlue tap into comedian Sabrina Brier’s TikTok skit series—and more.

Gamified app Newsreel aims to lure Gen Z away from Instagram and get them to have a direct relationship with a news publisher.