Cracker Barrel executives' decision to rip out the restaurant chain's country roots has come at a high cost as patriotism ...

In a statement posted to Cracker Barrel's website on Aug. 25., the restaurant acknowledges removing a man from its logo that has caused backlash.

The logo change and store makeovers have upset customers and investors. The company's stock is down more than 10% since the ...

Cracker Barrel faced widespread backlash after unveiling a new, simplified logo. The restaurant chain has now issued a ...

The restaurant company joins the likes of Bud Light, Jaguar and Target as subject of conservative ire over rebranding, DEI policies.

I hadn’t seen it before a couple of weeks ago, when I parked my SUV next to a Subaru bearing a bumper sticker that read “Well-Behaved Women Seldom Make History” at the neighborhood grocery store. The ...

The "old timer" — a.k.a., “Uncle Herschel” — will still appear on the menu and road signs: “He’s not going anywhere,” the ...

Cracker Barrel responded to the backlash of its rebrand and offered its customers a concession to keep part of the old logo.

Inspired by the rich flavors of fall and beloved guest favorites, Cracker Barrel's new fall season menu is available nationwide. Here's what's inside.

Southern restaurant chain Cracker Barrel admitted the launch of it's new text-only logo didn't quite go as planned. The ...

Cracker Barrel badly misread its own customer base — and our culturally sensitive times — in trying to spruce up its image, ...

In its statement, the chain pledged to keep customer favorites and traditions alive, even as it experiments with a new look.