Campaign’s China Summit returned to Shanghai last month with a focus on cross-border marketing and brand expansion, as ...

From Salesforce Marketing Cloud to Sprinklr, we explore the top global MarTech products that are making waves internationally ...

Ireland’s favourite lager takes a global approach with a local twist, marketing director Fiona Curtin tells Dentsu’s Dave ...

The sportswear company will increase marketing investments by 40% in support of a campaign, “Go Wild,” that was created by ...

Global advertising is exactly as it sounds: marketing campaigns and promotions that extend across locations, jurisdictions, ...

The effort promotes the brand’s Advanced Night Repair Serum as a solution for poor sleepers and will span digital, social ...

Affilza is an AI-powered network that connects brands with publishers through tools designed for campaign management, fraud ...

Puma revealed on Thursday, “Go Wild,” a global campaign that the athletic powerhouse said marks “an evolution in its brand ...

Minesto, leading developer of ocean energy is selected by renowned bearing manufacturer SKF to be part of a large-scale international marketing brand campaign. The campaign "The Faroe Islands Space ...

For the first time in over a decade, Coca-Cola is reviving its iconic “Share a Coke” campaign in a bid to target younger ...

Go Wild is Puma’s biggest global campaign to date and sees it launch a major strategic offensive as it unveils a positioning ...

MANILA, Philippines - Kathy Mercado is the senior vice president of Newport World Resorts (NWR), the Philippines’ first ...