Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook International LEGO Day lands on January 28, and it is tied to a real milestone, not a random ...

Probably my favorite thing about the Lego Smart Play system unveiled this week at CES is that it was designed for kids, first and foremost. In the past 10 years or so, Lego has increasingly courted an ...

LEGO is pushing beyond its traditional building blocks with a new screen-free technology designed to make children’s creations react, move and respond during play. The company introduced the ...

Smart bricks and minifigs are coming to Lego, and the implications are exciting, but equally alarming. For months now, diehard fans have been arguing over leaks of the tech-fueled playsets and their ...

LEGO does not reinvent itself very often. It’s a toy company that has been iterating on the same idea for decades. It patented the LEGO Brick almost 66 years ago, and any piece you buy today will work ...

While the Lego Group has dipped its toes into tech waters before, the company hasn’t strayed far from its analog roots. But on Monday, the 94-year-old company unveiled a new product line that embraces ...

Lego announced its new Smart Play system at CES 2026 on Monday, adding interactive, responsive Legos to the famously analog franchise. The Smart Play system includes a 2×4 brick, Smart Tag tiles, and ...

Smart Play is a new line of interactive Lego pieces that will debut later this year in some Star Wars sets CES Lego Smart Brick Star Wars Lego announced a big step forward in how kids will play with ...

The LEGO Group is back with a new announcement, unveiling another set from the LEGO Ideas line. It most recently unveiled a Disney Pixar Luxo Jr. set, paying homage to the iconic desk lamp with a ...

The science pros at TKOR demonstrate how to easily make LEGO-shaped gummy candy at home. Murkowski becomes first Senate Republican to speak out against Trump election bill Cadillac’s $20M Super Bowl ...