The NBA has never officially acknowledged that its classic red, white and blue logo was modeled after Jerry West, the Los Angeles Lakers legend who died Wednesday at 86, but the man who designed ...

Is Jerry West the NBA logo? Yes. The silhouette of Jerry West has been the NBA logo for decades due to the impact he had on the league. In 1969, the NBA believed that West was the right figure to ...

Lakers legend West is an icon within basketball. His legacy is ensured partly due to the fact his silhouette is used as the NBA's logo. The current logo was created by Alan Siegel in 1969 and ...