Louis Vuitton will be title sponsor of Formula One's season-opening Australian Grand Prix in Melbourne in March, the sport announced on Thursday.

The brand will kick off the racing season as title sponsor of the opening race in Melbourne on March 16 — and 24 trophy trunks are in the works.

Pietro Beccari is betting that the label’s sole title sponsorship of F1 will help it evolve from a fashion brand into a ‘cultural’ one ...

ESPN has tapped Pharrell Williams to lead its newest campaign promoting NBA Saturday Primetime on ABC. The multifaceted ...

Taylor Swift and Travis Kelce shared a sweet on-field PDA moment following the Kansas City Chiefs' win over the Buffalo Bills Jan. 26 to make it to the Super Bowl.

The woman, who was described as an adored and an integral part of the blue-collar Columbus community, will also have to pay ...

Taylor Swift arrived at Arrowhead Stadium for boyfriend Travis Kelce’s playoff game, wearing a Louis Vuitton beanie, hoodie, ...

Taylor Swift was in Louis Vuitton as the Chiefs won the game and a spot at the Super Bowl. She watched the game with her mom ...

Taylor Swift made a grand entrance at Arrowhead Stadium for the AFC Championship game, supporting boyfriend Travis Kelce and ...

Taylor Swift made her return to the suites inside Arrowhead Stadium to watch Travis Kelce and the Kansas City Chiefs face off against the Buffalo Bills for a chance to clinch a spot in the Super Bowl.

Taylor Swift brought her family to cheer on boyfriend Travis Kelce at his AFC Championship game versus the Buffalo Bills ...