Most organizations use email marketing automation but does your campaign have the right triggers for your marketing funnel ...

Building efficiency in a B2B sales funnel is no small task ... Tools like HubSpot, Marketo and Pardot use marketing automation to send hyper-relevant messaging based on data points such as ...

The company was recently honored with the ‘Best Use of Marketing Automation’ award at the E4M MarTech Awards 2024, ...

HOUSTON, TX / ACCESS Newswire / March 27, 2025 / JUYO has launched an inventive marketing platform to help digital ...

"For more middle funnel sequences, we commonly see drip sequences used heavily to keep the client top-of-mind in the user's mind," DataTech Solutions Team Coach at WebFX Pete Connors explains. This ...

EngageLab, already a leader in customer engagement, has upgraded its Marketing Automation (MA) functions with AI-powered ...

Businesses invest billions in marketing automation, and many assume that Automated Lead Nurturing (ALN) is a proven driver of sales. However, a new ...

Lean into data, research, automation, and customer insight platforms to ... performance data you can collect will be game-changing for the entire funnel. Performance marketing is a big topic, and ...

the experts of Forbes Communications Council offer up 14 effective ways you can measure the success of a B2B marketing campaign. 1. Consider Both The Top Of The Funnel And The Bottom We bifurcate ...

The traditional marketing funnel has been transformed by the creator economy, and yet the “Wild West” era of creator marketing is already over. Over the past decade, experimental social media ...