Sony Names Pixar Vet Michael Agulnek EVP Global Publicity; Rose Phillips Promoted To EVP Global Digital Marketing & Social ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

Even if shoppers opt for a traditional Google search, they may be served an AI Overview summary at the top of the results page.

Artificial intelligence (AI) is revolutionizing the way we do marketing, and it's no surprise that eCommerce companies are embracing it rapidly. AI technology a ...

TechWyse helps you leverage video content for SEO and paid advertising. Learn how video ads drive engagement, boost reach, ...

The first step to email marketing ... the blog sales funnel. You will notice that it closely aligns to the journey your readers will go on when they read your blog, getting them from Point A to Point ...

A report by GlobalData on behalf of OneDoor – a visual merchandising software company – said a third of consumers had been “frustrated” by not being able to find a product, and that “a ...

Amazon Ads is rolling out Brand+, a new offering for advertisers that combines what it estimates are “trillions of signals” from shopping, browsing and streaming across its footprint.

To that end, the company had some advice for brands: Collaborate with creators on full-funnel marketing efforts. Creators can be leveraged to authentically showcase products in sponsored content and ...

Operator Red Funnel, which has a service between the Isle of Wight and Southampton, will run a one-boat timetable for at least three weeks from Sunday while the foot passenger ferries are out of ...