Everyone's saying the clean girl is dead. I wouldn't say that. She's alive and well—just reinvented. One thing clean girls gave us is a skin-first approach to makeup, with lighter-weight formulas that ...

The first step—especially in wintertime—should always be a moisturizer. “Cold weather naturally pulls moisture from our skin, so it’s important to make sure you’re properly hydrating it before ...

This year, celebrity beauty had more than its fair share of scroll‑stopping moments. From the Academy Awards red carpet to impromptu photo shoots, the stars weren’t here to play — they were here to ...

Once cast with powder blue and lavender shadow, Carpenter’s eyes were bare on the Hitmakers stage, bolstered only by mascara and a subtle gold shimmer. The look resembled that of the no-makeup makeup ...

If you’re avidly on TikTok like I am, there’s a 99% chance you’ve come across — and then obsessively scrolled through — Zara Larsson’s dazzling makeup looks from her Midnight Sun world tour. And the ...

Whether you’re after beginner-friendly tips or can play with shading like a chiaroscuro painter, an easy eye makeup look is one less thing to worry about in a day filled with deadlines and endless ...

Autumn makeup trends have been announced, brimming with all those seasonal staples we love so much. Blue eye shadow and sheer, wet-look lips are a thing of the past, packed away in the summer suitcase ...

Natalie Violette shares her Halloween makeup looks over the 31 days of October Natalie Violette Natalie Violette shares 31 Halloween makeup looks over the 31 days of October with her almost 4 million ...

Iris Grace Dowling, a 22-year-old content creator, gives PEOPLE a behind-the-scenes look at her wild makeup transformations for the spooky season irisxgrace Iris Grace Downling, a 22-year-old makeup ...

Much to the joy of my inner angsty teen, soft goth makeup is making a comeback in the beauty scene. A zillennial whose had consecutive emo and goth eras—colored strips in my hair, piercings in ...