Beyond Vanity Metrics: How Brands Are Measuring Social Media Impact
Measuring social media impact in 2025 requires looking beyond vanity metrics. Discover key strategies and tools to boost engagement.
AI Is Transforming the Workplace — Including Social Media Marketing. Here's How Businesses Can Actually Use It.
Artificial intelligence is transforming social media management for small and medium-sized businesses, helping them enhance ...
Gen Z is "de-influencing" on social media
De-influencing is Gen Z’s way of fighting back against consumerism, but it’s also a wake-up call for the influencer industry.
Ever-Growing USA on MSN1d
How can I enhance my social media presence?
In today's digital world, having a strong social media presence is key. But how do you stand out online and connect with your ...
Impacts1d
5 Digital Marketing Strategies and Their Perks
Businesses today must strive to stay ahead of the stiff competition. And thanks to technological advancement, it’s now easier ...
Why Email Marketing Will Defeat Social Media in 2025
Your social-media profile can be wiped out overnight—your email can’t. In case the constant back-and-forth 2025 TikTok ban ...
JD Supra11d
6 Ways to Actually Track Your Law Firm’s Social Media ROI
As a legal marketer, you already understand that social media brings value to your law firm. But how do you actually track ...
Pharm Exec6d
The Impact of Social Media Distrust on Pharmaceutical Marketing
In this Pharmaceutical Executive video interview, Ian Baer, Founder & CEO of Sooth, speaks about how distrust and uncertainty surrounding social media is impacting the pharmaceutical industry.
Healio3d
Improve digital marketing to attract, retain ophthalmic patients
In 2025, improving digital marketing is key to building an ophthalmic practice, according to a speaker at Telling It Like It ...
Merchantwise Group acquires two social media and influencer agencies
Brand management, marketing and media company Merchantwise Group has acquired social media and influencer marketing agencies ...