With an abundance of platforms for increased information sharing and public scrutiny, companies must stay ahead of the curve ...

Social Media Marketing - This infographic covers eight key ways to reduce the amount of effort needed to execute a successful ...

Want more social media followers? Explore 15 practical tips and examples to grow your presence online and establish a strong ...

The use of artificial intelligence and machine learning continues to transform marketing operations, now powering 17.2% of ...

In 2025, 59% of marketers plan to partner with more influencers compared to 2024 as consumers explore new social media platforms, per Sprout Social.

Automation has transformed the way we approach lead generation, allowing us to work smarter, not harder. With the global ...

New SMB founders prefer social media marketing, results of a survey by digital marketing platform Constant Contact reveal.

Jami Eidsvold is founder and CEO of Smarty Social Media, which is based in Santa Ana. She has more than 20 years of ...

Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.

Businesses are constantly seeking innovative ways to amplify their online presence. Social media marketing has become a ...

Social media marketing can be a game-changer for businesses looking to boost their returns. The right strategies, when ...

Kevin P. Giang Barrera, a Ph.D. candidate at Georgia State University's (GSU) J. Mack Robinson College of Business, is making strides in the field of marketing through his research, teaching, and ...