One local team’s winning ways during the inaugural season resulted in several unique opportunities with the Chiefs. Flag ...

Colleen Wolfe knows so many people and companies (Nike!) care about women's sports. For The Win sat down with the NFL Network ...

Nike debuted its first Super Bowl commercial in 27 years last month, and while a star-studded female lineup of athletes was ...

Caitlin Clark, Sabrina Ionescu, JuJu Watkins, Jordan Chiles, and other stars from various disciplines were in the minute-long ...

The first recipient of a Division I flag football scholarship, Westerlund is set to try out for the U.S. national team later ...

Tim Tebow is going to need to learn how to braid hair — he and his wife, Demi-Leigh Tebow, just revealed they're having a baby girl in a sweet gender reveal.

LOS ANGELES (AP) — Quarterback Matthew Stafford is staying with the Los Angeles Rams under a restructured contract, ending weeks of speculation about the Super Bowl winner's future. The Rams announced ...

This chart shows that regular ads have outperformed Super Bowl ads for the same brands over the last 12 months, for the past 12 years. Only 11% of Super Bowl 2025 ads were above the ABX Index ...

While Super Bowl ads are more Likeable and Re-watchable than ... proving that content accurately portraying women and girls dramatically increases purchase intent and brand reputation.

The prebiotic soda brand featured popular social media influencers in its debut Super Bowl ad, scoring 3.4 points higher than the top advertiser from 2024. Booking.com (#2) and Dunkin’ (#3), first and ...

So, before buying into the allure of a Super Bowl ad, consider these alternative approaches that can offer more measurable returns on investment, and, perhaps, align better with your brand’s ...

Bud Light’s Super Bowl ad starring comedian Shane Gillis, rapper Post Malone and football great Peyton Manning has garnered the brewer rave reviews online, and a senior executive attributes this ...