Brands winning with Gen Z are investing in user-generated content as foundation. They are prioritizing micro-creators, lived credibility and building creator networks that double as brand advisory ...

Consumers feel emotions like happiness, nostalgia, and pride when engaging with their favorite brands. Interactions that feel personal, relevant, and memorable spark loyalty and drive demand ...

Following an unprecedented two-month sell-out due to overwhelming popularity, Area 52, the biochemist-led brand celebrated for its mastery in cannabinoid science and honored as #1 by High Times ...

Factors considered when evaluating reviews to determine which is the better Weed Eater brand include build quality, reliability, power, battery life, charging time, weight and ease of use, extra ...

James Kim’s Los Angeles-based cannabis company grew from a scrappy startup in 2017 to a legal unicorn worth $1.5 billion. Allegations of black-market activity and lawsuits be damned—Stiiizy ...

Harris Poll’s QuestBrand ranked 25 brands with the highest brand momentum among Gen Z consumers along with breakouts in five key categories from retail to personal care.

In 2018, while still in school, he started Z’s Life with the goal of making objects to “enhance the smoking experience through an art-inspired lens,” Mr. Cohen said.

Featuring top products from leading brands, providing Tigard with a diverse selection of premium cannabis. TIGARD , OR, UNITED STATES, December 22, 2024 /EINPresswire / -- Kaleafa Cannabis Weed ...

Jay-Z is the best example of how a superstar rap artist changes course and uses his fame to become a shrewd businessman. He’s made several smart investments that have led to him becoming one of ...

A company linked to Jay-Z burned through $575 million trying to sell pot in California. The pot brand seemingly isn't for sale in the Golden State anymore. SF Gate Logo Hearst Newspapers Logo ...

Gen Z could account for nearly a third of luxury purchases by 2030, Bain reports. Yet, after COVID-19, many brands neglected younger consumers to focus on the uber-wealthy. Experts say they must ...