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Ferrero, Kellogg and Froot Loops

Reuters on MSN · 1d

Italy's Ferrero nears deal to buy Froot Loops maker WK Kellogg, source says

The Italian candy maker behind Ferrero Rocher and Nutella is nearing a deal to buy cereal maker WK Kellogg , a source told Reuters, an acquisition that would combine two of the world's best known consumer food makers.

Meet The Italian Billionaire Behind Ferrero’s $3.1 Billion Deal For Kellogg

Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially through big acquisitions in the U.S.

NBC News on MSN · 19h

Italian chocolate giant Ferrero to buy Kellogg's Froot Loops maker

WK Kellogg, the maker of iconic American cereal brands, will be folded into the privately held owner of Nutella and Tic Tacs in a $3.1 billion deal.

19hon MSN

It’s official: The company behind Nutella is buying the maker of Froot Loops

Ferrero Group is buying WK Kellogg Co. for roughly $3 billion. The deal will see the parent company of several candy bar and ...

20h

Ferrero to take over US breakfast cereal giant Kellogg

Italian chocolate giant Ferrero is taking over one of America's oldest breakfast cereal companies, buying the maker of ...

3d

Do Froot Loops taste different without artificial dyes?

With the FDA banning some artificial food dyes, Froot Loops could lose their rainbow. 🌈 We blind taste-tested the U.S.

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