Rebranding is risky for any company; if done correctly, it can modernise the brand image, expand into emerging markets, ...

Jaguar's rebrand, culminating in a concept car this week, got rave reviews from some ad industry vets. But its true success ...

The Southern football program signed one recruit Wednesday, the beginning of the early signing period, with more to follow before the window closes Friday, said coach Terrence Graves.

British luxury carmaker Jaguar has unveiled an electric concept car that critics have derided as “Barbie pink” amid a ...

Ohio Senator-elect Bernie Moreno said the $7,500 EV tax credit should be eliminated and instead let the automakers and ...

The Type 00 concept has butterfly doors like a Lamborghini that open to a minimalist interior. Brass lines flow throughout ...

British carmaker Jaguar needs to turn around years of slumping sales. It’s bold plan is already controversial.

Bitcoin fell as low as $63,000 on Upbit after martial law was declared in South Korea. According to data from Lookonchain, ...

The bold look of Jaguar's latest design has drawn plenty of online criticism, but a shocking change was necessary for the moribund brand.

Discover the Range Rover SV Candeo, a unique bespoke vehicle unveiled at Design Miami 2024, showcasing exquisite ...

After their rebrand, which went viral for all the wrong reasons, Jaguar introduced the new 1000-horsepower Type 00 EV.