A key member of this Wildcat team that has been powering its run is Amari Willams, who leads Kentucky with 8.6 rebounds and 3.2 assists per game. He has also had four blocks so far in the NCAA ...

Have you seen some stuff about Weetabix and Kentucky center Amari Williams that's gone viral? And you’re very confused about that whole thing? Don’t worry. We’re here to help. The secret to ...

Williams had eight points, 10 rebounds, six assists and three blocks in Kentucky’s 84-75 NCAA Tournament second-round victory over Illinois on Sunday after treating himself to some Weetabix, a ...

Kentucky’s Amari Williams is taking his NIL (Name, Image, and Likeness) deal to new heights—and it’s not just on the court.

Anyone closely following Kentucky’s run to the second weekend of the 2025 NCAA tournament, under first-year coach Mark Pope, has by now surely heard of Weetabix. Anyone just now learning more ...

a British breakfast cereal? That's right. We're here to talk about Weetabix and how it's helped fuel a Kentucky Wildcats run in March Madness, particularly for Williams. It's a breakfast cereal ...

Williams had eight points, 10 rebounds, six assists and three blocks in Kentucky’s 84-75 NCAA Tournament second-round victory over Illinois on Sunday after treating himself to some Weetabix ...

The secret to Amari Williams' success is ... a British breakfast cereal? That's right. We're here to talk about Weetabix and how it's helped fuel a Kentucky Wildcats run in March Madness, particularly ...

Kentucky basketball actually had some extra help in their win over Illinios on Sunday, which has led them to a Sweet 16 matchup on Friday with rival 2-seed Tennessee, and that's Weetabix, which Amari ...

It could be the cereal he eats, called Weetabix. Williams, who is a native of Nottingham, England, revealed he ate some ahead of one of Kentucky's tournament games. Let's learn more about ...