In a recently published investor note, Morgan Stanley says it believes momentum will keep shifting for the better.

Morgan Stanley said Apple could be “turning the corner” after stronger-than-expected iPhone sales drove an upward revision in September-quarter production plans.

Second-quarter earnings season will kick into high gear this week when four of the world’s largest companies—Microsoft, Apple ...

Apple is scheduled to report fiscal third-quarter results after the closing bell Thursday, with analysts largely bullish on ...

Morgan Stanley has expressed renewed optimism about Apple Inc., citing stronger-than-expected iPhone demand in China and the ...

Apple Inc. (AAPL) may be poised for a turnaround, according to Morgan Stanley, which has raised its iPhone build projections ...

Apple has now committed more capital to US manufacturing than any other company this year. With its latest announcement at ...

After dropping on news that the producer price index (PPI) was hotter than expected, the Nasdaq is fighting to go green ...

Morgan Stanley analyst Erik Woodring notes that Apple (AAPL) has outperformed the S&P 500 by 10 points over the last month and shares are now trading at all-time highs, adding that the firm ...

Morgan Stanley stays bullish on Apple going into 2025, citing accelerated iPhone replacement cycles, double-digit services growth, and expanding gross margins. Honeywell continues to explore ...

Apple's latest earnings have impressed some investment advisors, with Morgan Stanley inching its Apple stock price target up to $275 mostly because of the long-term strength of Services.

Morgan Stanley isn't saying that Apple will do all of this, or that it has inside information. It's saying that it's a plausible scenario, and one that Apple is likely to be considering.