Los Angeles Lakers legend Kobe Bryant's signature Nike basketball shoe line is in good hands. Vanessa Bryant has worked with ...

President Trump sees tariffs as a way to boost U.S. manufacturing, but Nike’s struggle to move production from Asia is a ...

Wilson’s shoe is more than just footwear—it’s part of her legacy. After a historic 2024 season where she set records in ...

The WNBA’s superstar's story and the new ad for her signature shoe reveal how much the world still needs to make room for ...

The first signature shoe for Las Vegas Aces center A'ja Wilson sold out in less than five minutes after they hit the market ...

"Tonal branding throughout the collection allows athletes to seamlessly pair Nike 24.7 pieces for a sleek, sport-style ...

Branding flops often stem from tunnel vision, not bad ideas. Nike’s recent ad flop shows how intent vs. perception can ...

The sportswear giant recently teamed up with media company Togethxr to re-release the viral tee, which you can now buy online ...

Natalie Jasmine Harris, who was at the festival the same year as Obama, says her film "Grace" served as the source of Nike's ...

The one that debuted last weekend for A’ja Wilson’s first signature shoe (released yesterday, to sold-out status) is an ...

The 28-year-old was drafted by the Aces with the first overall pick in 2018 and has since dominated the WNBA. Wilson earned ...

The sportswear company offers a case study in the ripple effects of the global trade war, including how workers can get ...