News

Campaign Brief Asia3h
New GIGIL Philippines campaign shows that GrabMart is the same as grocery stores
Since the launch of GrabMart, Grab has faced challenges convincing consumers to try it over traditional grocery ...
Campaign Brief Asia4h
m25 founders series: HoangLan Pham – From neighborhood screenings to steering one of Southeast Asia’s premier production houses
The m25 Premium Network Founders Series focuses on the real people behind productions In an age when AI tools appear to churn ...
Campaign Brief Asia4h
Friso unveils AI Audio Book 3.0 bringing storybooks to life through smart technology
With dual-income households increasing in China, many families face parenting challenges due thanks to a fast-paced lifestyle ...
Campaign Brief Asia4h
Subway’s SubPizza stars in spoofs of Malaysian film favourites via new Beatnk campaign
To introduce SubPizza, Subway Malaysia has released a series of lighthearted parodies inspired by familiar films that many ...
Campaign Brief Asia5h
Gigi Coffee appoints Chariot Agency as its creative partner in Malaysia
Gigi Coffee, one of Malaysia’s fastest-growing specialty coffee chains with over 150 outlets nationwide, has appointed ...
Campaign Brief Asia6h
Bestads Best of the Week: DiDi’s ‘Yes, I DiDi’ via Sunday Gravy, Australia
The spot was selected by this week’s guest judge Hunter Fine, Group Creative Director, Mischief, New York.
Campaign Brief Asia7h
Dentsu Malaysia and Marrybrown bring Raya cheer to Kelantan and Terengganu communities
Dentsu Malaysia has teamed up with Marrybrown to bring to life Molek Bersama (beautiful together), in celebration of Hari Raya Aidiladha. The on-ground activation centred on community connection and ...