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TAC reminds that e-scooters aren't a toy via Clemenger BBDO "Going from joyful toy world to painful reality achieves this in a bold way."
Dove’s Super Bowl 2024 ad landing the hard knocks and a hard truth
Feb 15, 2024 · Casey Kudrenko, Senior Insight Specialist, Neuro-Insight. Dove’s Super Bowl ad LVIII Ad aptly titled “Hard Knocks”, does just that. The company, having tackled self-esteem issues across ...
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We acknowledge the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to Elders past and present and extend that respect to ...
Specsavers' latest iteration of 'Should’ve gone to ... - AdNews
Jan 22, 2024 · Specsavers' newest ‘Should’ve Gone to Specsavers’ moment takes the perceived absurdity of a suburban house auction to the big screen, premiering at the opening night of the 33rd Flickerfest ...
Australia might be experiencing an advertising recession
Oct 8, 2024 · Editor's Picks. Australia might be experiencing an advertising recession Advertising wizard Mark Green's yellow brick road Long Read: Print advertising strikes back
Nine sees 'no tangible signs of improvement' in TV advertising
Nov 7, 2024 · The underlying total TV advertising market remains challenging with the December quarter decline after the Olympics boost, according to Nine Entertainment. In the September quarter, Nine’s total ...
Inside Audible's Home of Storytelling campaign - AdNews
Audible’s ‘Home of Storytelling’ campaign, created in partnership with creative agency Emotive, highlights how immersive audio can be.. The home-grown campaign stars Australian actress ...
The Work: The simple delight of Cadbury’s boy on a bus
The campaign resulted in a favourability life of 140% and an ad recall lift of 56%. VCCP executive creative directors Chris Birch and Jonny Parker helped with the shoot in the UK, filming in the ...
Why is Menulog's 'Did Somebody Say' campaign so good?
Menulog's 'Did Somebody Say' featuring super-songstress Katy Perry is an echo of a time when jingles were a mainstay of commercials.. The TVC, created by McCann London, sees a Menulog delivery ...
Menulog's next chapter of 'Did Somebody Say' - AdNews
Oct 13, 2023 · Menulog's next chapter of the ‘Did Somebody Say’ Brand platform enlistis pop icon Christina Aguilera and rising hip-hop star Latto. This is the first time the creative has used two artists and ...
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