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Host Emma Hancock sits down with Bruce Johnson, Vice President of Product Marketing & Enablement at CDK Global as he shares insights on dealership profitability, customer experience enhancements, and the latest solutions like CDK SimplePay and Dealership Xperience. Tune in to hear how CDK’s innovations are set to transform dealership operations in 2025. #sponsored | Automotive News
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Host Emma Hancock sits down with Bruce Johnson, Vice President of Product Marketing & Enablement at CDK Global as he shares insights on dealership profitability, customer experience enhancements, and the latest solutions like CDK SimplePay and Dealership Xperience. Tune in to hear how CDK’s innovations are set to transform dealership operations in 2025. #sponsored | Automotive News
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In this interview, "In the Driver's Seat," host Emma Hancock speaks with Barb Edson, the Chief Marketing Officer at CDK Global. She sheds light on CDK's transformative "Dealership Xperience" software platform, designed to enhance dealership efficiency and customer satisfaction. As the automotive industry adapts to change, Barb provides insights into the catalyst behind this innovative solution, what sets it apart from existing software, and whether it will replace traditional DMS. #Sponsored | A
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Inventory was up, negotiations were smoother, and financing felt easier, yet the overall Ease of Purchase score fell by 2% in October. 📉 See what's behind the surprising dip in our latest Ease of Purchase scorecard: https://ow.ly/vA1x50Xm55C | CDK Global
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